WHY FAX BROADCAST IS MORE EFFECTIVE THAN EMAIL
Email marketing is everywhere and the go-to for every business. While email marketing has its place, you are ignoring the power of broadcast fax. Email open rates are abysmal.
They hover around 10-17% if you are lucky. One of the key reasons email is not effective is people are deluged with it daily. As you read this you have probably received 4-5 email
messages. Fax is perceived differently than email as more important. We'll tell you why Fax should be a key part of your marketing strategy.